The EUR 14 million investment will have a significant digital and artificial intelligence component, according to a press release cited by Economedia.ro.
Siemens’ local subsidiary, Simea, which operates in Sibiu and Oradea, will thereby increase its production capacity.
“We are honoured that Siemens has chosen to strengthen its partnership with WDP and entrusted us with the construction of the new factory in WDP Park Sibiu. This project represents an important milestone in our long-term collaboration with Siemens, reflecting the trust built between our companies and WDP’s long-term commitment to supporting the development and success of its customers,” said Jeroen Biermans, country manager of WDP Romania.
“The new factory represents both a modernisation and a partial relocation of our existing operations in Sibiu. This production unit is part of Siemens’ strategy to strengthen its global production network, with a clear focus on sustainability, digitalisation and flexibility,” added Zoltan Bone Lupas, plant manager of Simea Sibiu.
The new factory will produce items from the SENTRON range of low-voltage products, designed for protection, switching, measurement and monitoring. These include miniature circuit breakers, residual current devices, residual current circuit breakers with overcurrent protection, and electronic circuit protection devices for both industrial and residential use, according to a company press release issued in April.
WDP has officially started construction of the factory at WDP Park Sibiu. The facility will be built on land owned by WDP and leased to Siemens Romania under a 15-year agreement.
The new facility will cover approximately 15,000 square metres.
The investment will support Siemens’ plans to develop a data-driven manufacturing environment using proprietary technologies and solutions such as Siemens Digital Twin. This enables precise simulation and optimisation of equipment configurations, workflows and production processes, helping identify the most efficient settings from the outset.
Siemens plans to introduce flexible, intelligent production processes in which artificial intelligence will play an increasingly important role. Sustainability will also be a central consideration in both the construction and operation of the factory.
Simea Sibiu carries out production activities in the electrical engineering and electronics fields, ranging from assembly and testing to the integration of complex systems and components. The company operates at two locations in Sibiu and has a work site in Oradea.
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