The European Commission approved roughly EUR 4 million in funding for two Romanian programs promoting agricultural and food products, according to the Ministry of Agriculture. The projects were selected through the EU’s 2026 Enjoy, It’s from Europe campaign.
Five Romanian projects were submitted during this year’s selection process. Two were approved directly, while the other three were placed on a reserve list and could receive support if additional funding becomes available.
“The European Commission has approved funding for two Romanian programs promoting agricultural and food products, with a total value of approximately EUR 4 million,” the ministry said in its press release.
One campaign will target markets outside the EU, particularly Japan and Thailand. It will promote products including sea buckthorn juices mixed with ginger or apple, sea buckthorn nectar, dried or ground organic sea buckthorn, sea buckthorn oil, and combinations containing collagen or ginseng, as well as apilarnil.
The second campaign will focus on Romania, France, and Germany, promoting poultry products such as chicken tenderloin, gizzards and hearts, liver, and legs.
According to the ministry, the programs emphasize sustainability and organic agriculture and support the objectives of the European Green Deal, the Farm to Fork Strategy, and the Common Agricultural Policy.
“Through the selected proposals, Romania is strengthening its position on the European and global agri-food markets and increasing the competitiveness of the EU agri-food sector,” the ministry said.
The programs will receive the EU financing after the grant agreements are signed.
Leave a Reply