The launch comes at a time when the use of AI chatbots in online shopping is rapidly growing worldwide. According to specialized studies* in the e-commerce industry, shoppers who interact with AI chatbots convert at a rate of 12.3%, compared with 3.1% for those who do not use such assistance nearly four times higher. Moreover, consumers who receive AI assistance complete their purchases 47% faster.<\/p>\n
“Cotor is our answer to one of the biggest challenges of an online bookstore: how do we help readers find the right title in a catalog of more than one million books, whenever they need guidance? Traditional filters work when you know exactly what you\u2019re looking for, but readers often need a conversation, questions and answes, just like they would have with a bookseller in a physical bookstore. Interestingly, the number of calls and direct messages to our support team, which remains active with the same structure and schedule, has not decreased since Cotor was launched. This shows that the project serves an audience that feels more comfortable chatting or wants ultra-fast responses and round-the-clock access<\/em>,\u201d said Loredana Tudor, Marketing Manager at Libris<\/p>\n From filters to conversation: the bookseller who never sleeps<\/strong><\/p>\n Unlike traditional search filters based on category, genre, or price, the AI Bookseller understands complex questions written in natural language, such as: \u201cWhat book similar to \u2018The Little Prince\u2019 could I buy for an 8-year-old with a budget of 50 lei?<\/em>\u201d or \u201cI\u2019m looking for a book about Japanese gardens, but something accessible for beginners.<\/em>\u201d<\/p>\n Data from the first weeks of operation shows that users quickly discovered the advantages of conversational search compared to traditional browsing. The most frequent types of questions addressed to the AI Bookseller include:<\/p>\n \u2705 Age-based recommendations (especially for children): \u201cWhat book is suitable for a 5-year-old?\u201d or \u201cFor what age is book X recommended?\u201d<\/p>\n \u2705 Book summaries: \u201cWhat is book X about? Can you summarize it?\u201d<\/p>\n \u2705 Similar books: \u201cI want something like Wuthering Heights by Emily Bront\u00eb\u201d or \u201cRecommend authors like Freida McFadden.\u201d<\/p>\n \u2705 Budget-based recommendations: \u201cWhat good books can I find under 30 lei?\u201d or \u201cI want to create a 100-lei gift with several books for teenagers.”<\/p>\n \u2705 Choosing between options: \u201cWhich should I choose between book X and book Y for a 10-year-old?\u201d<\/p>\n \u2705 Questions about content: \u201cWhat is The Great Dictionary of Diseases about?\u201d or \u201cWhat is the main theme of book Z?\u201d<\/p>\n \u2705 Series navigation: \u201cWhat is the first book in the Powerless series?\u201d or \u201cIn what order should I read Dostoevsky\u2019s books?\u201d<\/p>\n \u2705 Books by specific themes: \u201cFind me books about the Victorian period\u201d or \u201cI want to read about Japanese gardens.\u201d<\/p>\n In addition to reading recommendations, the AI Bookseller also answers practical questions about orders delivery fees, stock availability, international shipping, or order status, effectively acting as a virtual customer service department.<\/p>\n Scurtarea blocajului decizional: de la overwhelm la comand\u0103 \u00een 7 pa\u0219i<\/strong><\/p>\n The average of 7 messages per session reveals an interesting decision pattern: users don\u2019t arrive with a single question but engage in a full conversation until they find the perfect answer. This mirrors what happens in a physical bookstore, where a discussion with a bookseller evolves naturally.<\/p>\n \u201cThe paradox of abundance in the world of books is real: the more options you have, the harder it becomes to choose. Cotor works as an intelligent filter that dramatically shortens the time between \u2018I want a book\u2019 and \u2018I found the perfect book.\u2019 The increase in conversion rate shows that when recommendations are precise and personalized, the purchase decision comes much more naturally<\/em>,\u201d added Loredana Tudor.<\/p>\n By analyzing the over 50,000 messages, the Libris team discovered fascinating insights about reader behavior:<\/p>\n \tParents are the most active users, more than 40% of questions relate to children\u2019s books, reflecting a constant concern about choosing age-appropriate reading. The future of book recommendations: personalization at scale<\/strong><\/p>\n The launch of Cotor is part of Libris\u2019 strategy to bring technology in service of the reading experience while preserving the human essence of book recommendations. Libris\u2019 support team remains active with the same structure and schedule, Monday to Friday, between 08:00 and 20:00.<\/p>\n \u201cLibris\u2019 mission is to bring books closer to Romanians, wherever they are. Cotor is an initiative through which we simplify access to quality, personalized recommendations. Not everyone has a favorite bookseller to talk to about books, not everyone lives near a good bookstore, and certainly not everyone can wait until Monday morning for a recommendation. Cotor is there, 24\/7, ready to talk about books with anyone, anytime<\/em>,\u201d explained Loredana Tudor.<\/p>\n In the coming months, Libris plans to expand Cotor\u2019s capabilities with personalization features based on order history, integration with users\u2019 wishlists, and seasonal recommendations.<\/p>\n *This is a presse release.<\/p>","protected":false},"excerpt":{"rendered":" In the first weeks after launch, Cotor, Libris\u2019 AI bookseller, generated more than 50,000 messages, with an average of 7 questions per session, demonstrating strong reader interest and confirming that Romanian readers were ready for a more intuitive way to discover books. The launch comes at a time when the use of AI chatbots in […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-9174","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/9174","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9174"}],"version-history":[{"count":0,"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/9174\/revisions"}],"wp:attachment":[{"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9174"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9174"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9174"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\n\tReaders seek authenticity in recommendations, questions like \u201cDoes book X really deserve the hype?\u201d or \u201cWhy is book Y considered important?\u201d show that people want to understand why they should read something, not just what to read.
\n\tBudget matters, but it\u2019s not a strict limit- users ask about price to calibrate expectations, but when the recommendation is convincing, they are willing to exceed their initial budget.
\n\t>Series order creates confusion \u2014 many questions involve navigating popular book series (Powerless, Twisted, Harry Potter), where readers want to be sure they start from the beginning.<\/p>\n