The e-commerce sector recorded strong early results on Black Friday 2025, according to real-time data released on Friday, November 7, by PayU GPO Romania from its dedicated Media Center. By 14:10, the payment processor reported successful transactions totaling RON 514 million (roughly EUR 101 million).<\/p>\n
PayU said shoppers had made roughly 889,000 purchases, with around 70% completed using one-click payments.\u00a0<\/p>\n
The largest transaction processed so far reached RON 65,269 at 12:17, followed by payments of RON 50,076 at 9:02 and RON 49,788 at 9:49.<\/p>\n
The average shopping basket hit RON 580, a figure about three times higher than on a typical day, while the average value of installment-based purchases climbed to RON 950, nearly double the usual amount.\u00a0<\/p>\n
The most purchased categories include cosmetics, FMCG items such as groceries and non-perishables, children\u2019s products, IT&C, and home and d\u00e9cor goods, the same source said.<\/p>\n
Black Friday 2025 activity remained strong across major platforms. By 13:10, eMAG customers had ordered 2.44 million products worth a total of RON 706 million, with an average spend of RON 1,420 per client, according to Stirileprotv.ro<\/a>. The platform registered 7.7 million visits, 84% of which came from mobile devices, and users viewed 162.5 million pages – the equivalent of 190 years and 336 days of browsing time in just a few hours.<\/p>\n eMAG, the largest online retailer in Romania, initially estimated Black Friday sales this year<\/a> at RON 940 million (EUR 184.7 million), RON 44 million more than the previous year.<\/p>\n irina.marica@romania-insider.com<\/p>\n (Photo source: V<\/a>asilis Ververidis\/Dreamstime.com<\/a>)<\/em><\/p>","protected":false},"excerpt":{"rendered":" The e-commerce sector recorded strong early results on Black Friday 2025, according to real-time data released on Friday, November 7, by PayU GPO Romania from its dedicated Media Center. By 14:10, the payment processor reported successful transactions totaling RON 514 million (roughly EUR 101 million). PayU said shoppers had made roughly 889,000 purchases, with around […]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-7613","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/7613","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7613"}],"version-history":[{"count":0,"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/7613\/revisions"}],"wp:attachment":[{"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7613"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7613"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7613"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}