{"id":5011,"date":"2025-05-15T07:00:32","date_gmt":"2025-05-15T07:00:32","guid":{"rendered":"https:\/\/ofero.news\/?p=5011"},"modified":"2025-05-15T07:00:32","modified_gmt":"2025-05-15T07:00:32","slug":"romanian-retailer-la-cocos-surpasses-ron-1-bln-turnover-in-2024","status":"publish","type":"post","link":"https:\/\/ofero.news\/?p=5011","title":{"rendered":"Romanian retailer La Coco\u015f surpasses RON 1 bln turnover in 2024"},"content":{"rendered":"<p>Romanian retail chain La Coco\u015f recorded a turnover of RON 1.18 billion (EUR 237 million) in 2024, marking a 20.7% y\/y increase and becoming the first domestically owned retailer to exceed the RON 1 billion benchmark, according to <a href=\"https:\/\/www.zf.ro\/companii\/exclusiv-zf-miliardar-deceniu-cocos-primul-retailer-roman-depasit-22808791?mc_cid=b15a702fc8&amp;mc_eid=cd1f92f96c\" target=\"_blank\">Ziarul Financiar<\/a>.<\/p>\n<p>Founded in 2014 by entrepreneur Iulian Nica, La Coco\u015f operates a network of three hypermarkets &#8211; two in Ploie\u015fti and one in Bucharest. A fourth store, located in Bra\u015fov, was inaugurated in January 2025.\u00a0<\/p>\n<p>The company now plans to accelerate its expansion, with new units under development in Craiova, Pite\u015fti, and Arad. The Craiova store will replace the former PIC hypermarket, the Pite\u015fti location will be housed in the Supernova complex, and the Arad store will occupy the former Remarkt space, previously operated by Real.<\/p>\n<p>The company\u2019s rapid development follows a change in ownership structure in December 2024, when investment funds Morphosis Capital and CEECAT Capital, along with the European Bank for Reconstruction and Development (EBRD), became shareholders.<\/p>\n<p>\u201cUntil December 2024, the network operated as a family business and was also the first 100% Romanian network to enter the top 10 retailers in Romania, occupying tenth position,\u201d said Iulian Nica, founder of La Coco\u015f.<\/p>\n<p>The company\u2019s milestone comes amid growing consumer demand and increasing competition in Romania\u2019s retail market. La Coco\u015f\u2019s success with a limited store footprint highlights its strong regional positioning and operational efficiency, particularly in its original locations in Ploie\u015fti.<\/p>\n<p><em>iulian@romania-insider.com<\/em><\/p>\n<p><em>(Photo source: the company)<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Romanian retail chain La Coco\u015f recorded a turnover of RON 1.18 billion (EUR 237 million) in 2024, marking a 20.7% y\/y increase and becoming the first domestically owned retailer to exceed the RON 1 billion benchmark, according to Ziarul Financiar. Founded in 2014 by entrepreneur Iulian Nica, La Coco\u015f operates a network of three hypermarkets [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5011","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/5011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5011"}],"version-history":[{"count":0,"href":"https:\/\/ofero.news\/index.php?rest_route=\/wp\/v2\/posts\/5011\/revisions"}],"wp:attachment":[{"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ofero.news\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}